Fusion is committed to making protection of your privacy a top priority. We run market research surveys to find out about what you think. We do not try to sell or promote anything. We will do our best not to mislead you about the nature of the research or how the findings will be used.

You have been selected to take part in a survey because we have been supplied your name by our clients or you have been randomly selected to take part in an interview. All surveys that we conduct will contain information about the identity of the client, unless there are good reasons for not providing this information.

During online surveys, we often ask personal information such as age, sex, occupation etc. This information is collected for analysis purposes only and will only be used in aggregated form. It is not identified to you personally. Any answers you give to any survey run by Fusion will remain confidential unless you specifically give your consent to the contrary. No information is collected during any survey without your prior knowledge and consent.

In some surveys, we email people directly to fill out questionnaires. We only ever email people who have given their address to our clients and have agreed to be interviewed for market research purposes. In addition, we do not 'spam' or send unsolicited commercial email to persons who have not agreed separately to accept those messages. If you think you have been emailed a survey by Fusion without having given your permission, please contact us and we will ask the list provider to remove your name from the database.

Very occasionally, our surveys may ask you for personal information that enables you to be identified - such as your name or email address - for the purposes of a prize draw notification, or a follow-up survey, for example. When this information is requested, we will clearly state the reason we are asking for it, and ask you for your permission to use it for the purposes stated. In the relatively few instances where we ask you for permission to pass data on in a form which allows you to be personally identified, we will do all that is reasonable to ensure that the information will be used only for the purposes stated.

As with all forms of market research, your co-operation is voluntary at all times. You are entitled at any stage or subsequently to ask that part or all of the record of your interview be destroyed or deleted. Wherever reasonable and practical, we will carry out such a request. Fusion uses "cookies" in order to provide you with a better service. We use cookies and other similar devices sparingly and only for quality control, validation and to prevent repeat surveying. No cookies used will contain information that will enable anyone to contact you via telephone, email, or any other means. If you prefer not to receive cookies from our website you can disable their use in your browser settings.

In research involving children, we will conform to the terms of the Children's Online Privacy Protection Act (COPPA) of 1998 and seek the verifiable permission of a parent or legal guardian before an interview commences. You have the right to see the personal information registered about you upon request. If the information is inaccurate, incomplete or irrelevant, you have the right to request that the information be corrected or deleted.

In this regard, please notify us by email to philr@fusion-communications.co.uk. We shall do all that is reasonable to comply with your request as quickly as we can. Our web site has security measures in place to protect the loss, misuse and alteration of the information under our control. Only certain employees have access to the information you provide us. They have access only for data analysis and quality control purposes.

Finally, Fusion is committed to meeting the requirements of the Data Protection Act 1998 and the Market Research (MRS) Code of Conduct

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If you have any questions about this privacy statement, or online research, please email.