Fusion’s links with the printing industry allow us to source your direct print from a pool of pre-approved printing houses. Our overall print buying spend ensures we can provide competitive print rates.
We are not tied to a specific printing house, so our print manager can source unbiased quotes dependant on your requirements. This could vary between litho, web, screen and digital. Whatever your print requirements, we can deliver them quickly and cost-effectively.
We were contacted by a large publishing house that was looking for a big drive in subscriptions across their B2B marketing portfolio. We looked at each magazine individually with the reader profile and contacted a variety of data suppliers. A proposal was sent the client with detailed information on the available data and associated costs. The client selected the data from our suggestions and their campaign has since increased their subscriptions. We are now proud to include the publishing house as one of our main clients.
Fusion has been working alongside a publisher for the past 5 years. Fusion's direct marketing team are described as the "Key to unlock the gateway to potential new registrations". Fusion assisted the publisher to generate 60% of new registrations via working alongside their marketing team to identify their target market. This also included fulfilling their mailers and following up with telemarketing campaigns and email broadcasts.
